Sunday, October 28, 2007

The Secrets to Headlines That Sell

I just found this great YouTube video featuring Web copywriter Trevor Cook on writing headlines. Check it out.

I'll be featuring more videos in the future. You can view them here.

In the meantime, I also found this giant headline swipe file. A good swipe file is a winning copywriter's secret weapon. You owe it to yourself to take a look at this amazing resource.

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